Fundamental consideration in Digital Age Marketing (45164-PM)

AdminWolf

Site Administrator & Tech Lead
Staff member
Feb 24, 2001
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School/Org
University of Michigan Medical School
City
Lake Oswego
State
OR
Lecturer: @Agustin Gonzalez, Simon Cornelius

This course aims to cover fundamental business concepts vital to optometry and focused to target information centric consumer. Topics covered include fundamental marketing concepts, website functionality, search engine strategies, use of social media, blogs and video for promotional marketing and search optimization and direct to consumer advertising using direct email marketing and targeted advertising.

Register for CEwire2015 to watch the recorded lecture & get CE credit through August 17, 2015.

Discuss the lecture and ask questions in the thread below.