- Feb 24, 2001
- 17,079
- 3,548
- 113
- School/Org
- University of Michigan Medical School
- City
- Lake Oswego
- State
- OR
Lecturer: @Agustin Gonzalez, Simon Cornelius
This course aims to cover fundamental business concepts vital to optometry and focused to target information centric consumer. Topics covered include fundamental marketing concepts, website functionality, search engine strategies, use of social media, blogs and video for promotional marketing and search optimization and direct to consumer advertising using direct email marketing and targeted advertising.
Register for CEwire2015 to watch the recorded lecture & get CE credit through August 17, 2015.
Discuss the lecture and ask questions in the thread below.
This course aims to cover fundamental business concepts vital to optometry and focused to target information centric consumer. Topics covered include fundamental marketing concepts, website functionality, search engine strategies, use of social media, blogs and video for promotional marketing and search optimization and direct to consumer advertising using direct email marketing and targeted advertising.
Register for CEwire2015 to watch the recorded lecture & get CE credit through August 17, 2015.
Discuss the lecture and ask questions in the thread below.